Jen Liddy, Brand Messaging Strategist

What If You Have Two Audiences? with Claudia Schalkx marketing fridays with claudia

Sometimes you have an offer you'd like to share with an audience that's a BIT different from your MAIN audience-

Or one that's COMPLETELY different!

You've done the work to nail down your buyer's persona, understand their language, pain, & desires -

NOW DO YOU HAVE TO START OVER AGA

...

Feeling Overwhelmed With Your Marketing Strategy? with Claudia Schalkx marketing fridays with claudia

You know how sometimes you want to burn it all down? Trash the whole thing?

HIDE HIDE HIDE and just give yourself a freakin' break?

Creating content can feel like an endless DREADMILL of grinding out work...

So sometimes - we just want to STOP.

But - CAN WE DO THAT

...

How To Know The Value Of Your Services When Pricing Them with Claudia Schalkx marketing fridays with claudia

Pricing our SERVICES is one of the hardest decisions entrepreneurs have to make!It's more difficult than pricing products because it's TOTALLY subjective to calculate the worth of your advice, expertise, and value of your TIME.

As if all that wasn't enough, all kinds of GARBAGEY thoughts populate i...

What If You Just Stop Creating Content? with Claudia Schalkx marketing fridays with claudia

You know how sometimes you want to burn it all down? Trash the whole thing?

HIDE HIDE HIDE and just give yourself a freakin' break?

Creating content can feel like an endless DREADMILL of grinding out work...

So sometimes - we just want to STOP.

But - CAN WE DO THAT

...

When Your Client Objects TO Your Advice with Claudia Schalkx marketing advice marketing fridays with claudia

Moving audience members to clients is often where we bang our heads against the wall...

They have OBJECTIONS...money, time, permission from someone else - but what's REALLY GOING ON with objections?

And how do you deal with them without feeling pushy?

Today, Marketing E

...

The Invisible Blocker For Marketers with Claudia Schalkx marketing advice marketing fridays with claudia

PERFECT content. an EXACTING funnel. An engaged audience -

But if you have this ONE thing blocking you, IT WILL NOT MATTER:

Do you "hate sales pages'?

Do you "not want to bother" people?

Do you "feel too salesy"?

Yeah - ^^all that stuff is belief-garbage and

...

**The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired.**

Your content is really good. So why isn’t it turning into clients?

Join Our Free Trial