The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred, & Hired.Â
Do you struggle to come up with ideas for your emails?
If you feel like no one cares what you have to say OR you’re uncomfortable using story-based email content…
OR you don’t like the “selling” vibe that a lot of email marketers use…
You’re gonna LOVE Amber Petty’s concept of approaching your em...
Conforming to trends? Uh. No.
The Do! Do! Do! More! More! More! Mentality? I literally can’t anymore.
Comparisonitis & Shoulds? Please, stop....
Then why do we do exactly THAT when it comes to our marketing?
Marketing is vital to our business growth - no matter what kind of marketing & content you prefer to create!
But we tend to work in our silos, tappin
...
All year, I’ve shared experts on this podcast who have helped us understand our personality better – so we can infuse it into our content…
AND “do marketing” that feels easier, better, simpler, “good-er” for us!
One of the most impactful personality tests I ever took was in my 30s…
(Long after th...
Let’s remember that the purpose of creating free, nurturing, engaging content is to CONNECT with your audience…
AND to lead them towards something valuable so you can earn money from your brilliance & expertise!
Monetizing your content doesn’t come easily to everyone, which is why the focus of tod...
You’ve heard me say it a bajillion times: knowing yourself is crucial to successfully creating content, copy, & messaging that works FOR you + your business!
[This isn't a hobby & you're not doing it for giggles. It has to serve YOU and your audience...]
Which is why for today's episode of Content...
