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Realistic Tools For

Growing Your Business

You Don't Suck At Copywriting!! with Jazmine West content creation made easy

“I’m just not a good writer! So I hate creating content…” Ummmmm.

Sound like anyone you know?

Copywriting is not optional for creating content of any type - so if you lack confidence in this area, no wonder you find it all such a challenge!

Is it possible to learn this...

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Right-Now Solutions to Content Creation Woes marketing advice

FIVE DEGREES.

It’s been a miserable FIVE DEGREES for several days.

Alright. I’m lying. It vacillates between -8- and 12-degrees Fahrenheit.

Mostly we’re hovering around 5.

I’ve fallen on the ice twice so far - blammo - right on my back.

I spend all day in front of 3...

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3 Small Shifts That Create HUGE Impact In Your Content content creation made easy

After suffering through the first half of winter FREEZING in her home office - complaining…frustrated…angry…and finally resentful…

Jen finally went searching for a solution that didn’t cost too much and did the trick to solve the problem. She learned 3 lessons...

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Harness the Power of Your Ideas to Create Content Gold marketing advice

 Shaneice was very specific about what’s wrong in her content creation life:

In an on-air coaching call, I asked her, What's driving you bonkers with your content?

She said, Well

  1. I can’t articulate what it is that I do concisely that also makes my audience excited. ...
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Create Ripple Effects That Work in Your Favor content creation made easy

The outcome of our marketing content is far reaching and - unfortunately - often not immediately evident!

We know we've gotta show up with our words, ideas, & insights…but too often it feels like a waste of time.

How do we create positive ripple effects - for both ourselves & our...

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How content decisions can damage our business

Woke up: 4:30am 

Left for airport: 4:45am

Boarded flight: 5:20am

Deplaned flight, still in Syracuse: 7:46am 

Actually take off for Atlanta: 10:17am

5 hours in the dinky Syracuse airport, 2 of them on the plane!

What gives, Delta? United’s over there taking off just fine!

Turns out...

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Articulate Your Message So Your Audience Loves It - LIVE COACHING Episode wtih Shaneice "Love" Jones content creation made easy

Two problems arise when trying to take action on your content:

"I don’t know how to CONCISELY articulate what I do."

"I don’t know how to say it in a way that ALSO gets my audience excited."

No wonder creating content feels so tough!

When it feels impossible to clearly express what...

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The Kinds of Content You Need INSIDE Your Programs… marketing advice

It’s been 6 months I’ve been part of a coaching course & program - 

But every week, I still scramble for the live coaching call ZOOM link…

I start hunting 15 minutes before, panicked I’m gonna miss it.

Why isn’t it on the Google cal invite?

Why didn’t...

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What Happens Once They Convert from Audience to Clients? with Sandra Scaiano content creation made easy

When you finally open that course, launch that membership, or create that program - and you get the clients IN there…

What comes next - in terms of content?

THIS is something we all need to think about! Because the need for relationship building & content does not end at the checkout...

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Get more traction with your message marketing advice

You know how it gets weird when your friend misses your birthday…

starting with the OMG I missed your birthday text…

then shame creepin’ in with I’m SO SORRY!!! I’m such a horrible friend!

You: “No no no - don’t worry! I had a great day

Cue the...

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Go From a MEH Message to a YEAH Message content creation made easy

Do you feel invisible - like putting content out isn't even worth it?

And...when someone asks you, "What do you do?" - do you stutter OR have a five-minute explanation?

If feel like you're so generic that you're lost in the ocean of a million other YOUs...

Then your brand message is too MEH!

How...

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Go from MEH to STAND OUT Messaging - so you can easily answer the question: “What do you do ?"

Whaddya do?  Such a simple question; SO HARD to answer.

I’m a financial analyst. A photographer. Life coach. 

I sell organic dog treats.

Ohhhhhkay. I know a lot of YOU-types. What makes you special? 

Answer: Arghghghgh!!!

As experts, mired in our “thing”,...

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