The Brand Messaging Blog for Experienced Experts Ready to be Heard, Referred,Ā & Hired.Ā
Sheryl is filled with TONS of content ideas, but they āhover in her brainā - then, another thought floods in & then anotherā¦
EVERYTHING seems important to write about - so before she can take action on the idea sheās already had, it winds up sitting in her brain,
replaced by the idea that comes af...
Iāve been brutally honest with my clients:Ā
I HATE REELS - or any short-form video content, really.
(Tik Tok & YouTube shorts included).
I resent āit!Ā
I already make a TON of quality, helpful content in service to my audience - whether or not they ever become clients.
So when my Instagram enga...
There are things I donāt like doing in my own content: creating REELS and pitching myself to the media.
The dislike comes from pure fear - so I put myself through two experiments:
- Can I learn how to like Reels? Do I need to? And if so, will it have an impact on my business?
- Can I find a way to ...
***Read all the way down to the end for a link to a great little pitching tracker you can use to keep your pitches organized!
When youāre the female George Clooney of London, flying around the world with an āUp in the Airā job requiring you to fire people everywhere you goā¦
you could quickly becom...
Building an audience can take a looooong time, which is why you want to consider adding using other peopleās platforms (OPP) to your marketing strategy!
Remember - youāre an expert with a unique perspective - even if you canāt see it for yourself.
Thatās why today Jen interviews pitching strategis...
Letās talk about what happens when you see a review that someone has posted that saidā¦
āYou're amazing, you're magical, you're so awesome.ā
It's nice, right?
Ā Like you might feel great for that person. Happy that their clients love them, but it's not a review that will help your potential client ...