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Realistic Tools For

Growing Your Business

Permission is Causing Content Burnout content creation made easy

When you become an entrepreneur, you quickly realize that no one is sitting in an office waiting to give you permission to try something new.

So we wind up seeking insight, feedback, & validation for our ideas.

Spending TONS of time & money on courses or systems that work for other...

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What If We Aren't A Unicorn? with Claudia Schalkx marketing fridays with claudia
Not sure you've noticed, but it's KINDA NOISY in the online world

What if you're just not that special? What if you are one of the eleventy-billion experts doing the work you do?

Is it time to throw up your hands, forget about putting your goods out into the marketplace, and

go back to crossing...
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Seriously? I’m supposed to just put myself out there?

Be quiet. No one wants to hear your opinions all day.

You’re just…SO MUCH. Can’t you take it down a notch, or three? 

Check your tone. People won’t like you if speak like that. 

Are you going out looking like…that? 

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Where did YOU hear these...

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No Wonder It All Feels So Hard with Teddey Hicks content creation made easy

Your whole life, you've been told be more quiet.

You're too much. TOO LOUD. To opinionated.

No one wants to hear it...shhhhhh. STOP IT.

You've never looked "quite right", haven't really fit in, & didn't sound like everyone else.

But now - you have a business and you're SUPPOSED TO SHOW UP in...

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How Do We Set Ourselves Apart? with Claudia Schalkx marketing fridays with claudia
YES, you've got ALL the possibilities to bring your message to the world...
Thank you, Internet.

So WHY does it seem like being seen & heard in the marketplace is an uphill battle?

It's SO noisy. Standing out feels impossible.

Today, marketing expert Claudia Schalkx & I are talking about HOW...
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She figured out law school + parenting, so why was marketing so hard?

You secretly (not-so-secretly?) resent having to market yourself & wish people would just FIND your amazing product, service, book, podcast without having to shout it on Pinterest, Facebook groups, and email - everywhere, all the time!

You loathe those stupid DMs that come into your Instagram...

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She just didn’t want to anymore - A success story about opting out with Kristin Kreuder content creation made easy

On this week’s podcast, client Kristin Kreuder - a lawyer and real estate agent, who was also homeschooling her kids AND trying to run an online network marketing business -

talks about the struggle to market her businesses.

She was “all over the place” and wanted it to work but...

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Why Does Marketing Have To Be Pushy & Gross with Claudia Schalkx marketing fridays with claudia
Is a lead magnet necessary? I mean - do they EVEN WORK?
 
Have you tried to create lead magnets, opt-ins, freebies -
 
WHATEVER you want to call it -
 
And gotten no traction?
 
Yeah, welcome to the club! Today Claudia Schalkx, marketing expert, & I are talking about what...
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I AM SO SICK OF MARKETING MYSELF!

At some point, every day, I hear a version of:

  • I don’t want to ‘do’ marketing
  • I hate social media
  • I don’t want to make time for content

We’re worn down by incessantly having to market ourselves, and it affects how we’re able to show up for & grow our own...

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I’m SO SICK of marketing myself content creation made easy

Though I love content creation & have LEARNED to lean into loving marketing, I 100% feel the pain of my clients & audience when they say,

I AM SO DAMN SICK OF MARKETING MYSELF.

We’re worn down by incessant marketing. So if you feel tired simply thinking about marketing & content...

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Two Marketing Myths We Want To Shed Light On with Claudia Schalkx
What's the HARDEST part of marketing for you?

Is it a PAIN? DO you feel like you don't know what you're doing?

it's also the last thing you have time for, so sometimes it gets done half-assed or not at all.

Helllooo! We feel you. We know it. That's why today we're talking about 2 marketing myths...
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Let’s Create HUMAN Marketing, Copy, & Content marketing advice

Sometimes I think, “Holy crap. The month’s OVER. Blergh, I need more content again.”

Now, if I’m the person teaching, loving, & creating content, and even I feel this way, then what the HELL must my audience feel? 

Exhausted. Confused. Drained. Resentful....

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